When I think of horror TV, of course I think about Lifetime.  After all, they go together like peanut butter and axle grease.  But seriously, it looks like Lifetime is trying to add a story with a little horror element to their lineup.  I’m curious to see how this pans out.

from the press release:

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THE WITCHING HOUR IS COMING…

LIFETIME’S SPELLBINDING NEW DRAMA

WITCHES OF EAST END, STARRING EMMY® WINNER

JULIA ORMOND, MÄDCHEN AMICK,

JENNA DEWAN TATUM AND RACHEL BOSTON,

TO PREMIERE OCTOBER 6

 

ERIC WINTER, DANIEL DITOMASSO, JASON GEORGE and

Oscar® and Golden Globe® Nominee VIRGINIA MADSEN also Star

in Series Inspired by Melissa de la Cruz’s Best-Selling Novel

LOS ANGELES, CA (July 26, 2013) – The witching hour is coming…get ready to meet the Beauchamps, the Witches of East End

Lifetime’s newest drama, Witches of East End, featuring an all-star-cast headlined by Emmy Award-winner Julia Ormond (Temple GrandinMad Men), Mädchen Amick (Mad Men, Damages), Jenna Dewan Tatum (American Horror Story) and Rachel Boston (In Plain Sight) as a family of witches living in the secluded seaside town of EastHaven, will cast its spell beginning Sunday, October 6, at 10:00pm ET/PT.  Also set to star are Eric Winter (TheMentalist), Daniel DiTomasso (CSI), Jason George (Grey’s Anatomy) and Oscar and Golden Globe Award nominee Virginia Madsen (Sideways, Anna Nicole).

Inspired by Melissa de la Cruz’s New York Times best-selling novel, Witches of East End centers on the mysterious Beauchamp family: free-spirited artist Joanna (Ormond) and her two grown daughters, wild-child bartender Freya (Dewan Tatum) and shy librarian Ingrid (Boston), both of whom are unaware that they are gifted (and cursed) with a magical birthright.  Freya is recently engaged to the man of her dreams, wealthy playboy Dash Gardiner (Winter), but when she finds herself inexplicably drawn to Dash’s troubled, enigmatic brother Killian (DiTomasso), bizarre occurrences begin to manifest in her life.  Meanwhile, Joanna’s long-estranged sister Wendy (Amick) shows up with a warning that could change the Beauchamps’ fate forever, forcing Joanna to reveal to her daughters they are, indeed, immortal witches who possess great untapped powers.  With their idyllic small town life now turned upside down, and a formidable and ancient enemy intent on ending the Beauchamp family line, will Freya and Ingrid be able to accept their true potential before it is too late?

Produced by Fox 21 (HomelandSons Of Anarchy), Witches of East End is executive produced by Maggie Friedman (Eastwick), Jonathan Kaplan (Without a Trace, ER), Erwin Stoff  (The Matrix) and Josh Reims (Brothers & Sisters).  Kaplan will also serve as the producing director on the series.  The pilot was directed by Mark Waters (Mean Girls) and written by Friedman.

Witches of East End will be Lifetime’s second scripted drama to premiere this year.

ABOUT FOX 21

Fox 21 is a production company housed within Twentieth Century Fox Television devoted to making creatively ambitious scripted series for the cable television market, as well as unscripted shows for both cable and broadcast networks. Fox 21 currently produces the Emmy and Golden Globe winning Homeland starring Claire Danes and Damian Lewis, the critically acclaimed smash hit Sons Of Anarchy (with FX Productions), and the breakout animated comedy Brickleberry from Daniel Tosh. The studio also produces the upcoming Tyrant from Howard Gordon, Gideon Raff and Craig Wright, Open from Ryan Murphy, Salem from Brannon Braga and Adam Simon, Legends from Howard Gordon and Jonathan Levin and Those Who Kill form Glen Morgan and Imagine TV.

ABOUT LIFETIME

Lifetime is a premier female-focused entertainment destination dedicated to offering the highest quality original programming spanning scripted series, non-fiction series and movies.  In 2012, as a result of its aggressive programming strategy that doubled the hours of original programming, Lifetime posted its strongest year-on-year growth among the key demographics in 10+ years, while also reaching its youngest median age in 16 years.  Lifetime Television®, LMN®, Lifetime Real Women® and Lifetime Digital™ are part of Lifetime Entertainment Services, LLC, a subsidiary of A+E Networks.  A+E Networks is a joint venture of the Disney-ABC Television Group and Hearst Corporation.

About Russ Thompson

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