Hannover House, Inc., the newly rebranded entertainment distributor formerly known as Target Development Group, Inc., will expand on its current successes with sci-fi and horror films by adding two new acquisitions for video release this summer. Patient Zero, a zombie apocalyptic movie from director Brian T. Jaynes (Boggy Creek, Humans Vs. Zombies) will be released onto DVD , Blu-Ray and VOD in August; Buried Alive, a micro-budget thriller from first-time director Kevin Clark, will debut on DVD and VOD in July.
“We’ve enjoyed solid sales success recently with our horror releases,” said Hannover House C.E.O. Eric Parkinson. “In fact, to be even more specific, we’ve had our best success in this genre with our two most recent horror titles from director Brian T. Jaynes. We’re very excited to be working with Brian again on his newest film, Patient Zero, as well as with director Kevin Clark on his directoral debut of Buried Alive.”
Recent sci-fi / horror titles from Hannover House include Boggy Creek: The Legend is True from director Jaynes and Edgar Allan Poe’s Requiem for the Damned from director-producer Robert Tinnell. The 2011 theatrical release, Humans Vs. Zombies – based on the popular role playing game – will hit the USA video market on June 5 and is tracking with preorder commitments to be Hannover’s biggest shipment to date this year. HVZ is from director Jaynes, and will feature a 32-page comic-book as an in-pack bonus at selected video retail accounts. The company’s best-selling sci-fi/horror title from its library of 100+ titles is Future Shock starring Bill Paxton and Vivian Schilling, with historic sales to date of more than 250,000 video units, worth more than $1,750,000 in wholesale revenues.
“There is a readily targeted fan base for these sorts of titles,” Parkinson continued. “Video consumers and retailers respond enthusiastically to this category of product, so issues such as major stars or broad theatrical release support generally do not apply. Accordingly, we can move faster and more economically in monetizing revenues from films in the science-fiction and horror categories. Like Lionsgate, New Line and other major independents, we see these genre releases as forming one of the core components of our home video release strategy over the next few years. ”
Additional information on Patient Zero and Buried Alive will be released in March, including title release details, creative specifics, ordering information and home video suggested retail pricing.
Here’s the trailer for Patient Zero:
Hannover House was launched in 1993 as a book publishing house, and has operated continuously for the past 19 years. The company added DVD products in 2002, and expanded into theatrical releases in 2008. For calendar year 2012, the company plans to release 20 new titles to the home video market, eight titles to theatres and six books to the various publishing formats and accounts. The company’s next major home video release currently in solicitation is Cook County starring Anson Mount, hitting DVD, Blu-Ray and Video-On-Demand portals April 10. This gritty drama, set in the underworld of meth addiction in Texas, has won five major film festivals (including the Audience Award at the prestigious South-By-Southwest Film Festival), and is a current nominee for the PRISM Awards, set for telecast on Thursday, April 19, 2012 from Beverly Hills.